When I see a promissing game I'm tempted to give it a try, but its always either a demo or a "add to your wishlist!" -type ad.
Is that really the best way to advertise your game? I'd buy and try it today, but I won't remember your game's name in X months when it finally releases… is this really the best advertisement strategy?
Posted by GrandVince
11 Comments
Ewww.. Ads?
Adblock/Pi-Hole/things exist.
Or if you’re looking for new games, you know, use Steams Discovery Queue and what is suggests on the store page instead of random garbage fed to you via ads on reddit?
The answer to your question is because the people making games that haven’t been released decided to buy ads on reddit. That’s it really.
I hate that shit so much. There’s like 3 games i get spammed ads for and i would play all of them today if they were out but now everytime i see another ad and no release date i move further and further away from ever wanting to play it.
Got any games that fits the bill in mind? For future reference of course.
Because you want wishlists, for when you release, steam spread the game for more people. If you release a game with no wishlists = instant failure.
Because games make most of their sales at launch. So advertising is best spent before launch or very shortly after. And since before is a longer period of time than shortly after…
Because they are trying to build interest in their game
They gotta get those wishlist/pre-order numbers up…
Because they know if the game’s already released, we’re all just waiting on the sale.
I’m not saying all of them are scams but 1/2 probably are
Market assessment.
no wishlists = scrap the project
Because that’s how marketing works…?